case study

Rockefeller Bellagio
Convening


Enhancing resilience to health crises in an interconnected world.

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Rockefeller Bellagio Convening
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SITUATION

The 2014/2015 Ebola outbreak in West Africa highlighted the ways in which fragmented communication can hamper disease response efforts at local, regional and global levels.

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insight

In an increasingly interconnected world, it is critical that the global health community come together to develop and share best practices for public health communication.

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approach

The Rockefeller Foundation was seeking a grantee to lead a convening at its Bellagio Center to identify what works best for public health departments and governments to help them get out ahead of disruptions, manage them well when they arise, and prevent the spread of misinformation and fear.

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OUTCOME

Evoke KYNE worked to design and facilitate a three-day convening for communications professionals, health crisis responders and media to distill lessons learned from previous crises and brainstorm innovative strategies to drive successful implementation of best practices.

Results

  • 18 high-level participants from around the world, including the Skoll Foundation’s Dr. Larry Brilliant, Dr. Barbara Reynolds, formerly of the US Centers for Disease Control and Prevention (CDC) and Dr. Gavin Macgregor-Skinner, Director of Strategic Partnerships in Disaster Medicine at Beth Israel Deaconess Medical Center
  • Published report with News Deeply with case studies and recommendations for future crises
  • Sent letter calling for the integration of communications at a strategic level to the Institute of Medicine, UN, WHO, and the U.S. National Academy of Medicine